Weibo Shares Drop 8% as Earnings Miss Despite Revenue Beat

Weibo Corporation (NASDAQ: WB) reported fourth-quarter results that missed earnings expectations despite exceeding revenue forecasts, sending shares down more than 8% intra-day Wednesday.

The Chinese social media platform reported adjusted earnings per share of $0.25, below the analyst consensus estimate of $0.33. Revenue came in at $473.3 million, exceeding the $444.84 million estimate and representing a 4% increase year over year.

Advertising and marketing revenue increased 5% to $403.8 million, driven by strong demand from e-commerce and local services sectors. Meanwhile, value-added services revenue declined 2% to $69.5 million.

Total costs and expenses rose 13% year over year to $381.7 million, primarily due to higher advertising production and marketing costs. As a result, adjusted operating income declined to $100.4 million from $136.2 million in the prior year, and adjusted operating margin contracted to 21% from 30%.

For the full fiscal year 2025, Weibo reported revenue of $1.76 billion, flat compared with the prior year, while adjusted earnings per share declined to $1.65 from $1.82 in 2024.

The company’s board approved an annual dividend of $0.61 per American Depositary Share, totaling approximately $150 million, payable around May 22, 2026.

Weibo reported 567 million monthly active users in December 2025, with average daily active users reaching 252 million.